vfio: Include optional device match in vfio_device_ops callbacks

Allow bus drivers to provide their own callback to match a device to
the user provided string.

Reviewed-by: Cornelia Huck <cohuck@redhat.com>
Reviewed-by: Kevin Tian <kevin.tian@intel.com>
Signed-off-by: Alex Williamson <alex.williamson@redhat.com>